FFANY Show, New York, June 4-6, 2019


No.CLE/IMD/FFANY /2019                                                                                                                            26th March 2019


All Members (Leather & Non-Leather Footwear)

Dear Member,

Sub :  Inviting participation in in FFANY Show, New York, June 4-6, 2019 under the MAI assistance of 2019-20.

  1. About the USA Market

USA is the largest importer of leather and leather products in the world.

USA’s import of leather and leather products has increased from US$ 32.13 billion in 2013 to US$ 32.84 billion in 2017, growing at a CAGR of 1.78% in the five year period from 2013 to 2017.

USA is also the largest importer of Footwear in the world. India’s export of Footwear to USA has increased from US$ 312.21 million in 2013 to US$ 411.38 million in 2018, growing at a CAGR of 7.13%. India accounts for a share of 1.55% in USA’s total import of Footwear, giving ample scope for further enhancing India’s footwear export to USA.

Considering the import potential of USA and the scope to further enhance our exports to USA, the Council is organizing participation in the FFANY Show, New York during June 4-6, 2019 under MAI 2019-20.

  1. About the Fair

FFANY – The Fashion Footwear Association of New York (FFANY) organizes FFANY market week and the New York Shoe Expo Four times a year– a chance for the entire industry to come together and do business in the fashion capital of the world, New York.  The Fair will be held at two consecutive Floors with branding of “Shoes from India” at Warwick Hotel, 1370, 6th Avenue, New YorkEach Exhibitor will be provided with individual rooms of 300/sf which can be used as display cum sleeping room.

There is no common display space, the exhibitors have to display in the individual rooms which can also be used as their sleeping room.  The first 18 exhibitors will be accommodated in one floor and the remaining 7 companies on the next consecutive floor with the branding of “Shoes from India” in both the floors.

The hotel room doors remains open with a door stopper and a sign attached to the door stating name of exhibitor. The buyers walk the floors and view collections exhibited in the individual rooms.

  1. Participation Fee :

The Council is charging a Subsidized participation fee of Rs 1.86 lakhs per participating company.  Each company will be provided with the following:-

Display cum Sleeping Room (4 nights)
– 2 Shelving units
– 2 Spotlight poles
– Bed topper (converts bed into display table)
– Bed Removal + storage room for beds
– Wireless Internet
– The Council has borne the FFANY Membership Fee of US$ 800 per exhibitor which is mandatory, on behalf on the participants.

Members, who are not eligible for claiming MAI funding support (those who already availed/applied for MAI funding support Two times during 2019-20) have to pay un-subsidized participation fee @ Rs. 3.96 lakhs.

  1. Visa :

Members have to arrange Visa to USA on their own.  However, CLE will arrange for the Visa Invitation Letters.  Please note that non-issuance of Visa will not be considered as a valid ground for withdrawal subsequent to confirmation of participation. Hence, withdrawal from participation after confirmation will not be allowed.

  1. MAI Air Fare Reimbursement

Members who are eligible to participate at the MAIS-Subsidized Participation Fee are eligible to claim Airfare Reimbursement subject to the Airfare Funding Approval by the Government for 2019-20 and compliance of the following Conditions :

1 14 Days Advance notice- excluding date of travel & receipt of application date
2 FOB Value in the preceding year between Rs 3 lakhs to  Rs.30 Crores
3 Completed 12 months of membership
4 Person attending the fair – Regular Director / Partner / Proprietor
5 Restricted to Three times grant received under MDA/MAIS       
6 Claims with Original Boarding Pass

The MAIS Intimation Application is enclosed herewith, which should be received by the Council by giving minimum 14 days Advance Notice excluding Date of Receipt of Application in the Council and Date of Departure from the country.  The same will be considered subject to the Airfare Funding Approval by the Government for 2019-20 and compliance of the above Six Conditions.

  1. Last Date for confirming Fair participation :  

Members interested are requested to confirm their participation by remitting the full payment to the Council on or before Friday, the 5th April 2019.     Members may please note that Council is organizing the FFANY June edition with only 25 participants and rooms will be allotted on First Come First Served basis.

  1. Last Date for Submitting MAI Intimation Application Form :

The Filled in enclosed MAI Intimation Application should be submitted to the Council before May 17, 2019. The Application received after May 17, 2019 will not be considered for Airfare Reimbursement.

With best  regards,
R Selvam, IAS
Executive Director
Council for Leather Exports